Quick Comparison

RewardfulFirstPromoterTolt
Best For Early-stage, Stripe-only SaaS teams who want the fastest, simplest possible program setup.Growing SaaS teams that want deeper reporting and affiliate email automation built in.Teams on Paddle or Chargebee (not just Stripe) who want native billing sync without manual reconciliation.
Pricing 14-day free trial / $49/mo starting14-day free trial / $49/mo starting14-day free trial / $49/mo starting
Winner Our Pick

Tool Breakdown

Overall Winner
F

FirstPromoter

It's the most complete option at the same price point as its competitors — native affiliate email automation, first-party-cookie tracking, and multi-platform billing support give it the widest room to grow without adding another tool.

What it does well
  • Native email automation for affiliate broadcasts and drip campaigns, no separate tool required
  • First-party-cookie tracking for more dependable referral attribution
  • Supports Stripe plus other payment platforms rather than a single-billing lock-in
Watch out for
  • No permanent free tier, only a 14-day trial
  • More configuration surface than Rewardful, which can slow a first-time setup
  • Entry tier caps at $5,000/mo in affiliate-driven revenue before requiring an upgrade
Best For Growing SaaS teams that want deeper reporting and affiliate email automation built in.
Pricing 14-day free trial / $49/mo starting
R

Rewardful

Affiliate and referral tracking software built specifically for Stripe-billed SaaS companies, with a focus on fast setup and simple reporting.

What it does well
  • Deep, purpose-built Stripe integration makes setup unusually fast
  • Flat monthly pricing with zero transaction fees on affiliate-driven revenue
  • Simple, uncluttered dashboard that's easy to hand off to a non-technical marketer
Watch out for
  • Stripe-only — no native support for Paddle, Chargebee, or other billing platforms
  • No built-in email automation for communicating with affiliates
  • No permanent free tier, only a 14-day trial
Best For Early-stage, Stripe-only SaaS teams who want the fastest, simplest possible program setup.
Pricing 14-day free trial / $49/mo starting
T

Tolt

Affiliate marketing software for SaaS startups with native two-way sync to Stripe, Paddle, and Chargebee.

What it does well
  • Native two-way sync with Stripe, Paddle, and Chargebee — broader billing support than Rewardful's Stripe-only model
  • Flat fee with 0% commission taken on affiliate-driven revenue, plus a 30-day money-back refund policy
  • Auto payouts via PayPal, Wise, bank transfer, or crypto, with built-in tax form collection on its Growth tier
Watch out for
  • No permanent free tier, only a 14-day trial
  • Tolt's own partner/referral program discloses no public commission percentage or cookie length
  • Smaller market presence and fewer independent reviews than Rewardful or FirstPromoter
Best For Teams on Paddle or Chargebee (not just Stripe) who want native billing sync without manual reconciliation.
Pricing 14-day free trial / $49/mo starting

Frequently Asked Questions

What is the cheapest affiliate software for a new SaaS company? +

Rewardful, FirstPromoter, and Tolt all start at the same $49/mo price point for their entry tier, so cost isn't the deciding factor between them. The better question is which billing platform you use and how much affiliate email/reporting depth you need — Rewardful is the simplest Stripe-only option, while FirstPromoter and Tolt offer more built-in features at the same price.

Which affiliate software supports billing platforms other than Stripe? +

Tolt natively syncs with Stripe, Paddle, and Chargebee. FirstPromoter also supports multiple payment platforms. Rewardful is Stripe-only with no native support for other billing providers.

Do any of these tools charge a percentage of affiliate sales? +

No. All three — Rewardful, FirstPromoter, and Tolt — charge a flat monthly subscription fee with 0% transaction fees on affiliate-driven revenue. Pricing scales by how much monthly revenue your affiliates generate, not by a cut of each sale.